:root{
  color-scheme:light dark;
  --bg:#F1F2F6; --surface:#FFFFFF; --raised:#F4F5F8; --sunken:#E8E9F0;
  --line:rgba(17,20,45,.10); --line-firm:rgba(17,20,45,.18);
  --ink:#11142D; --muted:#5C5E6E; --faint:#6B6D7B;
  --brand:#6C5DD3; --brand-fill:#6C5DD3; --brand-fill-2:#5F4FC6; --brand-ink:#FFFFFF;
  --brand-soft:rgba(108,93,211,.10); --brand-line:rgba(108,93,211,.30);
  --ok:#3F7A3A; --ok-soft:rgba(63,122,58,.10);
  --mark:rgba(255,206,115,.85); --mark-ink:#11142D;
  --bubble-in:#FFFFFF; --bubble-out:#E4F3E2; --chat:#E9E6DF;
  --shadow:0 1px 2px rgba(17,20,45,.06),0 12px 32px -12px rgba(17,20,45,.18);
  --r-ctl:12px; --r-card:16px; --r-hero:24px;
  --sans:Inter,ui-sans-serif,-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,sans-serif;
}
@media (prefers-color-scheme:dark){
  :root:not([data-theme="light"]){
    color-scheme:dark;
    --bg:#1F2128; --surface:#242731; --raised:#2C2F3A; --sunken:#191B21;
    --line:rgba(228,228,228,.10); --line-firm:rgba(228,228,228,.20);
    --ink:#FFFFFF; --muted:#B2B3BD; --faint:#9A9CA8;
    --brand:#8F82E9; --brand-soft:rgba(108,93,211,.20); --brand-line:rgba(143,130,233,.45);
    --ok:#7FBA7A; --ok-soft:rgba(127,186,122,.14);
    --mark:rgba(255,206,115,.34); --mark-ink:#FFFFFF;
    --bubble-in:#2C2F3A; --bubble-out:#2F4A35; --chat:#191B21;
    --shadow:0 1px 2px rgba(0,0,0,.3),0 16px 40px -16px rgba(0,0,0,.6);
  }
}
:root[data-theme="dark"]{
  color-scheme:dark;
  --bg:#1F2128; --surface:#242731; --raised:#2C2F3A; --sunken:#191B21;
  --line:rgba(228,228,228,.10); --line-firm:rgba(228,228,228,.20);
  --ink:#FFFFFF; --muted:#B2B3BD; --faint:#9A9CA8;
  --brand:#8F82E9; --brand-soft:rgba(108,93,211,.20); --brand-line:rgba(143,130,233,.45);
  --ok:#7FBA7A; --ok-soft:rgba(127,186,122,.14);
  --mark:rgba(255,206,115,.34); --mark-ink:#FFFFFF;
  --bubble-in:#2C2F3A; --bubble-out:#2F4A35; --chat:#191B21;
  --shadow:0 1px 2px rgba(0,0,0,.3),0 16px 40px -16px rgba(0,0,0,.6);
}

@font-face{font-family:Inter;font-style:normal;font-weight:100 900;font-display:swap;
  src:url(/s/772ceead96/inter-latin.woff2) format('woff2');
  unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+2000-206F,U+2122,U+2191,U+2193,U+2212}
@font-face{font-family:Inter;font-style:normal;font-weight:100 900;font-display:swap;
  src:url(/s/772ceead96/inter-cyrillic.woff2) format('woff2');
  unicode-range:U+0301,U+0400-045F,U+0490-0491,U+04B0-04B1,U+2116}

*{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth}
body{margin:0;background:var(--bg);color:var(--ink);font:16px/1.6 var(--sans);
  -webkit-font-smoothing:antialiased;font-feature-settings:"cv11","ss01";overflow-x:hidden}
a{color:inherit}
a:focus-visible,summary:focus-visible{outline:2px solid var(--brand);outline-offset:3px;border-radius:6px}
h1,h2,h3,p{margin:0}
.wrap{max-width:1160px;margin:0 auto;padding-left:24px;padding-right:24px}
.muted{color:var(--muted)}
.faint{color:var(--faint);font-size:.875rem}

/* шапка */
.top{display:flex;align-items:center;gap:28px;padding-top:22px;padding-bottom:22px}
.brand{display:flex;align-items:center;gap:10px;font-weight:650;font-size:1.08rem;
  letter-spacing:-.02em;text-decoration:none}
.brand i{width:28px;height:28px;border-radius:9px;flex:0 0 auto;
  background:linear-gradient(135deg,var(--brand-fill),var(--brand-fill-2))}
.top nav{display:flex;gap:24px;margin-left:auto;font-size:.94rem}
.top nav a{text-decoration:none;color:var(--muted)}
.top nav a:hover{color:var(--ink)}
.top .login{font-size:.94rem;font-weight:550;text-decoration:none;padding:8px 16px;
  border:1px solid var(--line-firm);border-radius:var(--r-ctl)}
.top .login:hover{border-color:var(--brand)}
.top .lang{display:flex;align-items:center;gap:6px;font-size:.9rem;color:var(--faint)}
.top .lang a{text-decoration:none;color:var(--muted);padding:4px 2px}
.top .lang a:hover{color:var(--ink)}
.top .lang a[aria-current]{color:var(--ink);font-weight:600}
.top .lang i{font-style:normal}

/* кнопки */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;
  font:inherit;font-weight:600;font-size:1.02rem;text-decoration:none;
  padding:15px 24px;border-radius:14px;border:1px solid transparent;
  background:linear-gradient(135deg,var(--brand-fill),var(--brand-fill-2));color:var(--brand-ink);
  box-shadow:0 8px 24px -10px rgba(108,93,211,.8)}
.btn:hover{filter:brightness(1.08)}
.btn svg{width:20px;height:20px;flex:0 0 auto}
.btn.is-quiet{background:transparent;color:var(--ink);border-color:var(--line-firm);box-shadow:none}
.btn.is-quiet:hover{border-color:var(--brand);filter:none}

/* первый экран */
.hero{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,.95fr);gap:56px;
  align-items:center;padding-top:40px;padding-bottom:96px}
.hero h1{font-size:clamp(2.4rem,4.6vw,3.75rem);line-height:1.04;letter-spacing:-.035em;
  font-weight:700;max-width:13em}
.hero .lead{font-size:1.18rem;line-height:1.6;color:var(--muted);margin:24px 0 0;max-width:34em}
.hero .lead q{quotes:"«" "»";color:var(--ink)}
.hero .acts{display:flex;flex-wrap:wrap;gap:12px;margin:34px 0 0}
.hero .fine{margin:16px 0 0;color:var(--faint);font-size:.9rem;max-width:34em}

/* макет ленты Threads: пост и ответ, соединённые линией ветки */
.feed{position:relative}
.label{display:block;font-size:.84rem;color:var(--faint);margin:0 0 10px 4px}
.thread{background:var(--surface);border:1px solid var(--line);border-radius:var(--r-hero);
  padding:22px 22px 18px;box-shadow:var(--shadow)}
.post{display:grid;grid-template-columns:40px minmax(0,1fr);column-gap:12px}
.post .av{width:40px;height:40px;border-radius:50%;display:flex;align-items:center;
  justify-content:center;font-weight:650;font-size:.95rem;background:var(--raised);color:var(--muted)}
.post .av.is-you{background:linear-gradient(135deg,var(--brand-fill),var(--brand-fill-2));color:#fff;font-size:.8rem}
.post .side{display:flex;flex-direction:column;align-items:center}
.post .side i{flex:1;width:2px;border-radius:2px;background:var(--line-firm);margin:8px 0 0}
.post.reply{margin-top:12px}
.post .who{font-weight:600;font-size:.95rem;display:flex;gap:8px;align-items:baseline;flex-wrap:wrap}
.post .who span{font-weight:400;color:var(--faint);font-size:.88rem}
.post .txt{margin:4px 0 0;font-size:1rem;line-height:1.55;overflow-wrap:anywhere}
mark{background:linear-gradient(transparent 8%,var(--mark) 8%,var(--mark) 92%,transparent 92%);
  color:var(--mark-ink);padding:0 2px;border-radius:3px}
.tags{display:flex;flex-wrap:wrap;gap:6px;margin:12px 0 16px}
.tag{font-size:.78rem;font-weight:550;padding:3px 10px;border-radius:999px;
  border:1px solid var(--line-firm);color:var(--muted);max-width:100%;overflow-wrap:anywhere}
.tag.is-ok{color:var(--ok);border-color:color-mix(in srgb,var(--ok) 45%,transparent);background:var(--ok-soft)}
.tag.is-brand{color:var(--brand);border-color:var(--brand-line);background:var(--brand-soft)}
.draft{border:1px dashed var(--brand-line);background:var(--brand-soft);border-radius:14px;
  padding:12px 14px;margin:6px 0 0}
.draft small{display:block;font-size:.78rem;color:var(--brand);font-weight:600;margin:0 0 4px}
.draft p{font-size:.97rem;line-height:1.55}
.mini{display:flex;flex-wrap:wrap;gap:8px;margin:12px 0 0;align-items:center}
.mini b{font-size:.82rem;font-weight:600;padding:6px 12px;border-radius:10px;
  border:1px solid var(--line-firm);background:var(--surface)}
.mini b.is-main{background:var(--ink);color:var(--bg);border-color:transparent}
.mini span{font-size:.82rem;color:var(--faint)}

/* единственное движение на странице: черновик появляется после поста — так, как
   это и происходит в сервисе */
@media (prefers-reduced-motion:no-preference){
  .reply{animation:arrive .6s cubic-bezier(.2,.7,.2,1) .7s both}
  .post .side i{transform-origin:top;animation:grow .5s ease-out .4s both}
}
@keyframes arrive{from{opacity:0;transform:translateY(10px)}to{opacity:1;transform:none}}
@keyframes grow{from{transform:scaleY(0)}to{transform:none}}

/* секции */
.sec{padding:88px 0;border-top:1px solid var(--line)}
.sec>.wrap>h2,.sec h2{font-size:clamp(1.75rem,3vw,2.35rem);line-height:1.15;letter-spacing:-.03em;
  font-weight:700;max-width:20em}
.sec .sub{font-size:1.08rem;color:var(--muted);margin:12px 0 0;max-width:40em}

/* три шага — это действительно последовательность, поэтому номера */
.steps{list-style:none;padding:0;margin:44px 0 0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));
  gap:0;counter-reset:s;border-top:2px solid var(--ink)}
.steps li{counter-increment:s;padding:22px 28px 0 0}
.steps li+li{padding-left:28px;border-left:1px solid var(--line)}
.steps li::before{content:counter(s);display:block;font-size:3rem;font-weight:700;line-height:1;
  letter-spacing:-.04em;color:var(--brand);margin:0 0 18px}
.steps h3{font-size:1.2rem;letter-spacing:-.015em;font-weight:650}
.steps p{color:var(--muted);margin:8px 0 0;max-width:22em}

/* модули: ряд «текст — макет», не одинаковые карточки */
.mod{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:64px;align-items:center;
  padding:56px 0;border-bottom:1px solid var(--line)}
.mod:last-child{border-bottom:0;padding-bottom:0}
.mod:first-of-type{padding-top:48px}
.mod.is-flip .mod-text{order:2}
.mod h3{font-size:1.6rem;letter-spacing:-.025em;font-weight:700;line-height:1.2}
.mod .tagline{display:flex;flex-wrap:wrap;gap:8px;margin:12px 0 0}
.mod .body{margin:16px 0 0;color:var(--muted);font-size:1.04rem;max-width:32em}
.mod-text ul{margin:18px 0 0;padding:0;list-style:none;max-width:32em}
.mod-text li{position:relative;padding:7px 0 7px 26px;border-top:1px solid var(--line)}
.mod-text li:first-child{border-top:0}
.mod-text li::before{content:"";position:absolute;left:2px;top:15px;width:12px;height:7px;
  border-left:2px solid var(--ok);border-bottom:2px solid var(--ok);transform:rotate(-45deg)}
.mod.is-short{grid-template-columns:minmax(0,1fr)}

/* макет «фразы поиска» */
.panel{background:var(--surface);border:1px solid var(--line);border-radius:var(--r-hero);
  padding:22px;box-shadow:var(--shadow)}
.panel h4{margin:0 0 10px;font-size:.88rem;font-weight:600;color:var(--muted)}
.phr{display:flex;flex-wrap:wrap;gap:8px;margin:0 0 18px}
.phr span{font-size:.9rem;padding:6px 12px;border-radius:10px;background:var(--raised);
  border:1px solid var(--line)}
.phr span.is-own{background:var(--mark);color:var(--mark-ink);border-color:transparent}
.hits{margin:0;padding:0;list-style:none}
.hits li{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:12px;align-items:center;
  padding:11px 0;border-top:1px solid var(--line);font-size:.93rem}
.hits li span{overflow:hidden;text-overflow:ellipsis;white-space:nowrap}
.hits li.is-out span{color:var(--faint);text-decoration:line-through;text-decoration-color:var(--line-firm)}

/* макет «пост на согласовании» */
.queue .when{display:flex;justify-content:space-between;gap:12px;font-size:.84rem;color:var(--faint);margin:0 0 14px}
.queue .when b{color:var(--brand);font-weight:600}
.queue .ptxt{font-size:.98rem;line-height:1.6;white-space:pre-line}

/* макет переписки WhatsApp */
.chat{background:var(--chat);border-radius:var(--r-hero);padding:18px 16px;box-shadow:var(--shadow);
  border:1px solid var(--line);display:flex;flex-direction:column;gap:8px}
.chat .hd{display:flex;align-items:center;gap:10px;margin:0 0 6px;padding:0 4px 12px;
  border-bottom:1px solid var(--line)}
.chat .hd .av{width:34px;height:34px;border-radius:50%;background:var(--ok);color:#fff;flex:0 0 auto;display:flex;align-items:center;justify-content:center;font-weight:650;font-size:.9rem}
.chat .hd b{display:block;font-size:.92rem}
.chat .hd span{font-size:.78rem;color:var(--faint)}
.bub{max-width:84%;padding:8px 12px;border-radius:14px;font-size:.94rem;line-height:1.5;
  box-shadow:0 1px 1px rgba(0,0,0,.06)}
.bub.in{background:var(--bubble-in);align-self:flex-start;border-top-left-radius:4px}
.bub.out{background:var(--bubble-out);align-self:flex-end;border-top-right-radius:4px}
.bub small{display:block;font-size:.72rem;color:var(--faint);text-align:right;margin:2px 0 0}
.crm{align-self:center;display:flex;gap:8px;align-items:center;font-size:.82rem;font-weight:550;
  margin:8px 0 0;padding:7px 14px;border-radius:999px;background:var(--surface);border:1px solid var(--line-firm)}
.crm i{width:8px;height:8px;border-radius:50%;background:var(--ok);flex:0 0 auto}

/* цены */
.prices{margin:40px 0 0;border-top:2px solid var(--ink)}
.prow{display:grid;grid-template-columns:minmax(0,15em) minmax(0,1fr) auto;gap:8px 32px;
  padding:22px 0;border-bottom:1px solid var(--line);align-items:baseline}
.prow h3{font-size:1.12rem;font-weight:650;letter-spacing:-.01em}
.prow .what{color:var(--muted);font-size:.97rem}
.prow .what b{color:var(--ink);font-weight:600}
.prow .what.is-wide{grid-column:2/-1}
.prow .cost{font-size:1.25rem;font-weight:700;letter-spacing:-.02em;white-space:nowrap;text-align:right}
.prow .cost small{display:block;font-size:.8rem;font-weight:500;color:var(--faint);letter-spacing:0}
.tiers{display:grid;gap:10px;margin:0;padding:0;list-style:none}
.tiers li{display:grid;grid-template-columns:7em minmax(0,1fr) auto;gap:4px 16px;align-items:baseline}
.tiers li b{font-weight:600;color:var(--ink)}
.tiers li em{font-style:normal;font-size:1.12rem;font-weight:700;letter-spacing:-.02em;color:var(--ink);white-space:nowrap;text-align:right}
.prow.is-all{background:var(--brand-soft);border-radius:0 0 var(--r-card) var(--r-card);
  padding-left:20px;padding-right:20px;border-bottom:0}
.build{display:flex;flex-wrap:wrap;gap:16px 28px;align-items:center;margin:32px 0 0}
.build p{color:var(--muted);max-width:36em;font-size:.97rem}

/* вопросы */
.faq{margin:36px 0 0;max-width:780px}
.faq details{border-bottom:1px solid var(--line)}
.faq details:first-child{border-top:1px solid var(--line)}
.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;gap:16px;
  padding:20px 0;font-weight:600;font-size:1.08rem}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"";width:10px;height:10px;flex:0 0 auto;margin-top:8px;
  border-right:2px solid var(--muted);border-bottom:2px solid var(--muted);transform:rotate(45deg);
  transition:transform .2s}
.faq details[open] summary::after{transform:rotate(225deg);margin-top:12px}
.faq details p{color:var(--muted);padding:0 0 22px;max-width:40em}

/* финал и подвал */
.end{padding:88px 0;border-top:1px solid var(--line)}
.end .box{background:linear-gradient(135deg,var(--brand-fill),var(--brand-fill-2));color:#fff;
  border-radius:28px;padding:56px;display:grid;grid-template-columns:minmax(0,1fr) auto;gap:24px 40px;align-items:center}
.end h2{font-size:clamp(1.7rem,3vw,2.3rem);letter-spacing:-.03em;line-height:1.15;font-weight:700}
.end p{opacity:.88;margin:10px 0 0;max-width:34em}
.end .btn{background:#fff;color:#2A2160;box-shadow:none}
.foot{padding:32px 0 48px;color:var(--faint);font-size:.9rem}
.foot .wrap{display:flex;flex-wrap:wrap;gap:12px 28px;align-items:center}
.foot a{text-decoration:none}
.foot a:hover{color:var(--ink)}
.foot .theme{margin-left:auto;display:flex;gap:14px}
.foot .theme a[aria-current]{color:var(--ink);font-weight:600}

@media (max-width:960px){
  .hero{grid-template-columns:minmax(0,1fr);gap:48px;padding-top:24px;padding-bottom:72px}
  .mod,.mod.is-flip{grid-template-columns:minmax(0,1fr);gap:32px}
  .mod.is-flip .mod-text{order:0}
  .steps{grid-template-columns:minmax(0,1fr)}
  .steps li,.steps li+li{padding:22px 0;border-left:0;border-bottom:1px solid var(--line);
    display:grid;grid-template-columns:56px minmax(0,1fr);column-gap:8px}
  .steps li::before{grid-row:span 2;font-size:2.4rem;margin:0}
  .end .box{grid-template-columns:minmax(0,1fr);padding:40px 28px}
}
@media (max-width:720px){
  .top nav{display:none}
  .top{gap:16px}
  .top .lang{margin-left:auto}
  .wrap{padding-left:16px;padding-right:16px}
  .sec,.end{padding:64px 0}
  .prow{grid-template-columns:minmax(0,1fr) auto}
  .prow .what,.prow .what.is-wide{grid-column:1/-1;grid-row:2}
  .tiers{gap:16px}
  .tiers li{grid-template-columns:minmax(0,1fr) auto}
  .tiers li b{grid-row:1;grid-column:1}
  .tiers li em{grid-row:1;grid-column:2}
  .tiers li span{grid-row:2;grid-column:1/-1}
  .hero .acts .btn{width:100%}
  .thread,.panel{padding:18px 16px 16px}
  .foot .theme{margin-left:0}
  .end .box{padding:32px 20px}
  .end .btn{width:100%;padding-left:16px;padding-right:16px}
}
@media (prefers-reduced-motion:reduce){*{animation:none!important;transition:none!important;scroll-behavior:auto!important}}

.eyebrow{font-size:.9rem;font-weight:600;color:var(--brand);margin:0 0 14px;letter-spacing:.01em}
.hero .proof{margin:18px 0 0;font-size:.98rem;color:var(--muted);max-width:34em;
  padding:10px 14px;border-left:3px solid var(--ok);background:var(--ok-soft);border-radius:0 12px 12px 0}
.hero .proof b{color:var(--ink);font-weight:600}
.hero .acts .btn{padding:12px 20px;font-size:.98rem}

/* проверка ниши */
.check-box{scroll-margin-top:16px}
.check{background:var(--surface);border:1px solid var(--line);border-radius:var(--r-hero);
  padding:26px 24px 22px;box-shadow:var(--shadow);display:flex;flex-direction:column;gap:6px}
.check h2{font-size:1.5rem;letter-spacing:-.025em;line-height:1.2;font-weight:700}
.check .csub{color:var(--muted);font-size:.96rem;margin:4px 0 10px}
.check label{font-size:.86rem;font-weight:600;color:var(--muted);margin:10px 0 2px}
.check input,.check select{font:inherit;font-size:1rem;width:100%;color:var(--ink);
  background:var(--sunken);border:1px solid var(--line-firm);border-radius:var(--r-ctl);padding:12px 14px}
.check input:focus,.check select:focus{outline:2px solid var(--brand);outline-offset:1px}
.check .btn{margin:16px 0 4px;width:100%}
.check .fine{color:var(--faint);font-size:.82rem;margin:4px 0 0}
.chips{display:flex;flex-wrap:wrap;gap:6px;margin:6px 0 0}
.chip{font:inherit;font-size:.84rem;padding:5px 12px;border-radius:999px;cursor:pointer;
  background:var(--raised);color:var(--ink);border:1px solid var(--line)}
.chip:hover{border-color:var(--brand)}
.cerr{color:#B3261E;font-size:.92rem;font-weight:550;margin:0 0 4px}
.res{background:var(--surface);border:1px solid var(--brand-line);border-radius:var(--r-card);
  padding:18px 20px;margin:0 0 14px;box-shadow:var(--shadow)}
.res.is-ok{border-color:color-mix(in srgb,var(--ok) 45%,transparent);background:var(--ok-soft)}
.res h3{font-size:1.15rem;font-weight:650;margin:0 0 6px}
.res p{margin:0 0 8px}
.res .big{font-size:1.25rem;font-weight:700;letter-spacing:-.02em}
.res h4{margin:12px 0 6px;font-size:.86rem;color:var(--muted)}
.res .ex{margin:0 0 14px;padding:0;list-style:none}
.res .ex li{padding:8px 12px;margin:0 0 6px;border-radius:12px;background:var(--raised);font-size:.93rem}
.res .btn{width:100%}
.rfact{font-size:.9rem;color:var(--muted);margin:0 0 14px}
.rfact b{color:var(--ink)}

/* ниши */
.who-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:16px;margin:40px 0 0}
.who-card{background:var(--surface);border:1px solid var(--line);border-radius:var(--r-card);padding:20px}
.who-card h3{font-size:1.12rem;font-weight:650;letter-spacing:-.01em}
.who-card .asks-l{font-size:.8rem;color:var(--faint);margin:12px 0 4px}
.who-card .asks{margin:0;padding:0;list-style:none}
.who-card .asks li{font-size:.94rem;padding:4px 0}
.who-card .asks q{quotes:"«" "»"}
.who-card .note{margin:14px 0 0;padding:10px 0 0;border-top:1px solid var(--line);font-size:.9rem;color:var(--muted)}

/* цикл недели: пять шагов */
.steps.flow{grid-template-columns:repeat(5,minmax(0,1fr))}
.steps.flow li{padding-right:18px}
.steps.flow li+li{padding-left:18px}
.steps.flow li::before{font-size:2.2rem;margin:0 0 12px}
.steps.flow h3{font-size:1.06rem}
.steps.flow p{font-size:.94rem}
.you{margin:40px 0 0;padding:22px 24px;border-radius:var(--r-card);background:var(--brand-soft);
  border:1px solid var(--brand-line)}
.you h3{font-size:1.1rem;font-weight:650}
.you ul{margin:10px 0 0;padding:0;list-style:none;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:6px 28px}
.you li{position:relative;padding:4px 0 4px 24px}
.you li::before{content:"";position:absolute;left:2px;top:12px;width:11px;height:6px;
  border-left:2px solid var(--brand);border-bottom:2px solid var(--brand);transform:rotate(-45deg)}
.ex-h{font-size:1.2rem;font-weight:650;margin:48px 0 0}
.examples{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px;margin:16px 0 0;align-items:start}

/* сравнение */
.cmp{width:100%;border-collapse:collapse;margin:36px 0 0;font-size:.97rem}
.cmp th,.cmp td{text-align:left;vertical-align:top;padding:14px 16px;border-bottom:1px solid var(--line)}
.cmp thead th{font-size:1rem;font-weight:650;border-bottom:2px solid var(--ink)}
.cmp th[scope=row]{font-weight:550;color:var(--muted);width:28%}
.cmp .is-us{background:var(--brand-soft);font-weight:600}
.cmp thead .is-us{color:var(--brand)}
.cmp-note{margin:12px 0 0}

/* три тарифа */
.plans{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px;margin:40px 0 0;align-items:stretch}
.plan{background:var(--surface);border:1px solid var(--line);border-radius:var(--r-card);padding:24px;
  display:flex;flex-direction:column;gap:10px}
.plan.is-hit{border:2px solid var(--brand);box-shadow:var(--shadow)}
.plan-head{display:flex;justify-content:space-between;align-items:center;gap:10px;flex-wrap:wrap}
.plan h3{font-size:1.25rem;font-weight:700;letter-spacing:-.02em}
.plan .cost{font-size:1.9rem;font-weight:700;letter-spacing:-.03em;line-height:1.1}
.plan .cost small{display:block;font-size:.84rem;font-weight:500;color:var(--faint);letter-spacing:0;margin:4px 0 0}
.plan .cost.is-ask{font-size:1.4rem;color:var(--muted)}
.plan .pitch{color:var(--muted);font-size:.96rem}
.plan ul{margin:4px 0 8px;padding:0;list-style:none;flex:1}
.plan li{position:relative;padding:6px 0 6px 24px;border-top:1px solid var(--line);font-size:.93rem}
.plan li:first-child{border-top:0}
.plan li::before{content:"";position:absolute;left:2px;top:14px;width:11px;height:6px;
  border-left:2px solid var(--ok);border-bottom:2px solid var(--ok);transform:rotate(-45deg)}
.plan .btn{width:100%}
.trial{margin:20px 0 0;color:var(--muted);max-width:46em}
.end-acts{display:flex;flex-direction:column;gap:10px}
.end .btn.is-line{background:transparent;color:#fff;border-color:rgba(255,255,255,.6)}

@media (max-width:960px){
  .who-grid{grid-template-columns:repeat(2,minmax(0,1fr))}
  .steps.flow{grid-template-columns:minmax(0,1fr)}
  .steps.flow li,.steps.flow li+li{padding:18px 0}
  .examples,.plans{grid-template-columns:minmax(0,1fr)}
  .you ul{grid-template-columns:minmax(0,1fr)}
}
@media (max-width:720px){
  .who-grid{grid-template-columns:minmax(0,1fr)}
  .check{padding:20px 16px 18px}
  .cmp thead{display:none}
  .cmp,.cmp tbody,.cmp tr,.cmp th,.cmp td{display:block;width:auto}
  .cmp tr{padding:12px 0;border-bottom:1px solid var(--line)}
  .cmp th,.cmp td{border:0;padding:3px 0}
  .cmp th[scope=row]{color:var(--ink);font-weight:650;width:auto;padding-bottom:6px}
  .cmp td{display:flex;justify-content:space-between;gap:14px;padding:5px 10px;border-radius:10px}
  .cmp td::before{content:attr(data-l);color:var(--muted);font-weight:400;flex:none}
}